• Project Name: Anthony Davies24 website
• Client: Anthony Davies
• Launch Date: December 2006
• Visit: www.anthonydavies24.co.uk

Brief

Anthony Davies is one of Hertfordshire's leading estate agents.

Zonica was asked to work with their marketing team in the creation of a new sales-focused website based on their new rebrand.

The new website was to:

1. Reflect the new branding guidelines
2. Enable the Anthony Davies team spread across three offices to update properties on the website
3. Capture data on people interested in properties

Action

• The website was completely redesign using Anthony Davies's new branding guidelines
• User interface was focused on simplicity and ease-of-use
• Database-driven enquiries system to streamline the sales contact process
• Search engine optimised to increase search engine exposure

Results

• Simple, easy-to-use website
• Sales-focused website optimized for search engines
• Secure, easy to use content management system
• Multi-site updating, allowing multiple offices to update properties
• Sales workflow inline with existing sales process

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